Vier.live, an innovative platform for high-production live video experiences, has partnered with Trolley to streamline payouts for its growing community of artists. By automating payments, Trolley has eliminated friction for both Vier.live’s team and its creators, enabling quick, secure payouts that enhance trust and encourage platform loyalty. This collaboration enables Vier.live to focus on connecting artists and fans while supporting emerging talent.
TORONTO, CANADA – January 15th, 2025 – We are excited to announce that Vier.live, a groundbreaking platform reshaping how artists connect with fans via live video experiences, has decided to partner with Trolley to power payouts for a growing community of creators.
Vier.live specializes in producing immersive, high-production-value live video experiences that evoke deep emotional connections between artists and their audiences. Through these unique video streams, artists can offer their fans transformative moments while gaining new opportunities to monetize their work.
“By combining the universal language of music with the emotional power of film, we create intimate, unforgettable experiences that bring artists and fans closer together,” said Haakon Mathisen, CEO of Vier.live. “We’re redefining how the world engages with live performances.”
Vier.live has seen the impact of this approach firsthand, with one artist boosting their social media following by nearly fivefold after sharing a clip of their Vier live stream. These experiences not only deepen fan loyalty but also provide tangible financial benefits for artists.
A payout process that enhances the artist experience
As Vier.live scales its platform, ensuring artists are paid efficiently and securely is critical. Prior to adopting Trolley, managing payouts involved manual processes that were time-consuming and prone to errors, creating friction for both the team and their artists.
The whole banking world feels stuck in the 1980s, relying on manual processes that can’t keep up with the pace of modern innovation,” explained Mathisen. “With Trolley, we’ve transitioned to a system that is not only scalable but future-proof, setting us up for the rapid growth of our artist community.”
With Trolley’s automated payout solution, Vier.live has eliminated these pain points, reducing internal strain and freeing their team to focus on delivering exceptional live experiences.
They’re now sending seamless and timely payments for over 350 artists, with plans to scale to thousands more. Artists no longer face delays or issues with outdated payment methods, allowing them to concentrate on creating content and connecting with fans.
“With Trolley, our artists are in complete control of their earnings,” Mathisen shared. “The shift from manual bank transfers to Trolley’s automated system has not only saved us time but provides our artists the peace of mind to focus entirely on their craft.”
Supporting Vier.live’s mission to elevate emerging talent
Vier.live’s mission to empower emerging artists by redistributing resources and opportunities is core to its identity. The Vier team has conducted over 1,000 one-on-one conversations with artists to understand their unique challenges and needs. This commitment is reflected in its “pay-it-forward” model, where revenue generated from superstar events helps support and uplift emerging creators.
”Our mission is to connect top-tier superstars with emerging talent, fostering an ecosystem where success at the top helps lift the entire music community,” said Mathisen. “This approach has already funded breakthrough opportunities for dozens of rising stars, and we’re just getting started.”
Through its partnership with Trolley, Vier.live is better equipped to fulfill this mission. The platform now offers an ecosystem where payments are as seamless as the live experiences it delivers. This alignment between mission and technology ensures Vier.live can focus on fostering creativity and enabling artists to thrive.
“By automating payouts and ensuring artists are paid quickly and securely, Trolley enables Vier.live to provide a platform where artists can create highly engaging, marketable moments and monetize their work seamlessly,” said Vincent Guérin, VP of Marketing at Trolley. “We’re proud to support Vier.live in delivering transformative experiences that deepen artist-fan connections while empowering creators to thrive.”
A future of growth and innovation
With ambitious plans to onboard thousands of artists and reach new heights in 2025, Vier.live is positioning itself as a leader in the music and entertainment industry.
Upcoming projects with top-tier international artists, coupled with innovative product launches like its app for emerging talent, are set to redefine how artists engage with their audiences. Trolley will continue to play a pivotal role in supporting this growth, providing scalable solutions that evolve alongside Vier.live’s vision.
By combining cutting-edge technology with a deep understanding of the artist experience, Vier.live and Trolley are building a brighter future for creators worldwide. Together, they are not only revolutionizing artist-fan relationships but also setting a new standard for excellence in the music industry.
![[IRS Update] 1099-K Reporting Thresholds for 2024 and Beyond: What You Need to Know](https://b2734729.smushcdn.com/2734729/wp-content/uploads/2024/11/1099-K-OG-Image-300x300.webp?lossy=2&strip=1&webp=1)
