KYA Verification & Royalty Fraud Prevention

Stop music fraud before it's paid out

Fraud costs the music industry billions. Protect your business and your artists by ensuring payouts go to legitimate rights holders. Robust Know Your Artist (KYA) protections combine ID verification, watchlist screening, and adaptive risk-based workflows so you can flag risks, prevent fraudulent payouts, and strengthen trust in your recipients.

AICPA | SOC for Service Organizations
Financial Conduct Authority
GDPR logo
2FA logo
Fintrac

Pre-register for our exclusive webinar

Topic: Fighting music industry fraud at the source: How a new "Know Your Artist" approach is putting more money in the right pockets

📅 April 29, 2025
🕒 8AM PST | 11AM EST | 4PM GMT | 5PM CET
📍 Online | In collaboration with Music Ally

Trusted by the music industry’s best

How a KYA process with Trolley works

Know Your Artist protections help you stop fraudulent payouts before they happen by verifying artist identities, screening for risks, and automating fraud detection. Here’s how:

Verify artist identities with confidence

Use government-issued ID verification, live photo validation, and phone number verification to confirm that the right person is behind every account. Verifications can be set to auto-expire if a recipient updates their name, country, or ID, ensuring that records stay accurate.

Proactively screen for high-risk accounts

Check every payee against global watchlists and fraud databases to prevent bad actors from slipping through. Prevent artist impersonation and music piracy from impacting your bottom line while keeping your artists happy.

Reduce risk with intelligent workflows

Leverage Trolley’s risk scoring—based on login activity, geolocation, IP addresses, changes in bank account details, address updates, and more—to detect suspicious activity and adjust fraud prevention measures in real time. High-risk transactions are automatically flagged, and payouts are held for further review.

Build IP protection into every payout

Send secure artist payments to 210+ countries in 135+ currencies while protecting artists' rights and blocking fraudulent transactions.
How Trolley’s KYA solution works
We pay out millions of dollars to artists every month and getting this right is a responsibility that we don't take lightly. Trolley enables us to have confidence that artists’ royalties will be handled with the care that they deserve.
— Stephen Shirley, Product Director at SoundCloud
Stephen Shirley's SoundCloud testimonial

Got KYA questions?

Who benefits from KYA?

KYA is designed for music businesses that handle royalties and need to prevent fraud and protect the artists they work with. If your DSP, distributor, publisher, or record label needs stronger fraud prevention, KYA ensures that legitimate artists are paid securely while bad actors are kept out.

KYA goes beyond standard artist verification by incorporating ID verification for musicians, watchlist screening, and intelligent fraud detection technology designed for payout security. Adaptive risk-based workflows ensure bad actors are flagged, and payouts are held until you can act on them. If a previously banned individual attempts to create a new account using the same name, tax ID number, or bank account, they will be flagged for review within 24 hours.

Not by a single second! Automated verification ensures legitimate artists are paid securely, while fraudulent accounts are blocked. Trolley’s global payment network leverages direct-to-bank payouts through SWIFT wires, ACH, IACH, EFT, and various local routes. Real-time tracking and automated approval workflows provide transparency and efficiency, ensuring security doesn’t come at the expense of speed—artists get paid quickly and safely.

Centralizing IDV and other fraud prevention data with payment information in one system minimizes risk and ensures accurate payouts, helping you maintain compliance and protect revenue streams. That said, Trolley's modularity and API-first infrastructure ensures it can work on top of your existing risk tools, providing specialized verification tools designed for music industry payouts.

A robust artist identity verification process should include government-issued ID checks, watchlist screening, fraud detection algorithms, and risk-based workflows—all of which are built into Trolley’s platform.

Save your spot for our upcoming Music Ally KYA webinar

Whether you’re a manager, DSP, distributor, label, PRO, or publisher, this session is for you.

Here’s what you’ll walk away with:

Join the waitlist to be notified when registration is open

📅 April 29, 2025
🕒 8AM PST | 11AM EST | 4PM GMT | 5PM CET
📍 Online | In collaboration with Music Ally